Netflix and Amazon search for new users abroad and are increasingly looking to India as a big market. Once crippled by poor internet infrastructure and low household income, the world’s second-largest internet market has exhibited tremendous potential in the recent years. It’s proving, however, to be a tough nut to crack for the American streaming leaders. Hotstar. owned by Star India, and is controlled by Twenty-First Century Fox, has 150 million monthly active users, CEO Ajit Mohan told SLX in an interview. Netflix, by contrast, has fewer than one million subscribers in the country, according to industry estimates.
Swiss Learning Exchange India Bootcamp students were very impressed to see Digital India when they visited the spectacular studios of Star TV.